Hospitality Asset Isolation, Information Gathering, and Client Confidences
Last Updated: October 2026|Jurisdictional Framework: India (DPDP Compliant)
1. Scope & General Information Gathering
We collect and process essential operational information strictly supplied by your venue during your initial checkout and subsequent onboarding phases. This information encompasses corporate billing entities, operational email addresses, current beverage selections, local point-of-sale names, and physical liquor distributor price list invoices. This information reaches us through checkout, our onboarding form (Tally), email correspondence, and the task requests you submit. We also receive limited subscription and payment information from our payment platform, Whop, as described in Section 4. Website usage information is covered in Section 3. We do not scrape or buy personal information about you from other sources.
2. Compliance with Digital Personal Data Protection (DPDP) Act
In accordance with the Digital Personal Data Protection Act of India, LiquidMargins operates as a Data Fiduciary over your provided business contact points. We process your data on the basis of the consent you provide when subscribing and onboarding, and only for the purpose of delivering your subscription and the requests in your queue. We take reasonable steps to protect the information we hold, but no method of transmission or storage is completely secure.
Subject to applicable law, you may request access to, correction of, or deletion of your personal information, withdraw your consent, or raise a concern about how your information is handled by emailing operations@liquidmargins.bar. We will respond within a reasonable time. Withdrawing consent may mean we can no longer deliver the service.
3. Cookies, Tracking & Session Interaction
Our website uses Google Analytics, a web analytics service provided by Google, to understand how the site is used, such as which pages are visited, how visitors arrive, and general device and browser information. Google Analytics uses cookies and similar technologies to collect this information, and Google processes it under its own terms and privacy policy. You can block or delete cookies through your browser settings, or install Google’s Google Analytics opt-out browser add-on. Our hosting provider may also use cookies needed to operate the site. We do not use third-party advertising cookies, and we do not sell your information to data brokers.
4. Third-Party Data Integrations & Secure Payments
LiquidMargins does not directly host or store customers’ full payment card details or CVV numbers on its own website infrastructure. Subscription payments are processed through Whop and its applicable payment processing providers. Payment information is handled in accordance with the relevant providers’ applicable privacy policies and terms. We may receive limited information from Whop, such as your name, email address, selected plan, transaction identifiers, and subscription and payment status.
We use third-party providers to run parts of our service. Depending on how you work with us, these may include Whop (subscriptions and payments), Tally (onboarding forms), Make.com (workflow automation), Trello (client task management), an email service provider (client communications), Hostinger (website hosting), and Google Analytics (website usage analytics). We share with each provider only the information relevant to its function, and each processes that information under its own terms and privacy policy. Not every provider receives all of your information.
5. Data Retention & The Right to Erasure
We keep your information only for as long as reasonably necessary for the purposes described in this policy, including delivering the service and supporting revisions while your subscription is active, and to meet applicable legal, contractual, operational, and recordkeeping requirements. Your information may be held across the tools we use, such as email, Tally, Make.com, and Trello. If you end your subscription and want your information deleted, email operations@liquidmargins.bar. We will delete or anonymise it from the systems we control within a reasonable time, except where we need to keep it for the reasons above. Copies held by third-party providers, including in their backups, are handled under those providers’ own retention practices.
